Artist Shehzil Malik Just Accused Gul Ahmed Of Stealing Her Design

By Maryam Khalid | 22 Feb, 2020

Shehzil Malik accused Gul Ahmed of stealing her design

Shehzil Malik is a designer, illustrator, and a proud feminist. She paints women in light of social issues and local culture. She recently took to social media to talk about how Gul Ahmed allegedly plagiarized her work.


In her Instagram story, artist Shehzil Malik accused Gul Ahmed of stealing her artwork for their newest collection

Source: @shehzilm / Instagram


She was shocked that she even had to put forth the allegations, considering Gul Ahmed is one of the biggest textile companies in Pakistan

Source: @shehzilm/ Instagram


The artwork allegedly copy-pasted by the brand is this illustration Shehzil did in collaboration with another brand


Now, let’s take a look at another one of Shehzil’s designs

View this post on Instagram

Friendly reminder that fairness creams are toxic that will cause your skin longterm damage. This year the govt released a list that showed that 56 out of 59 samples from cosmetic companies used an excessive amount of Mercury deemed unacceptable for human use. This includes Fair and Lovely, Garnier, Ponds- all companies local and international. As someone who used these creams in their teens, I understand the feelings of insecurity cultivated about dark skin. Then I grew up and realized how ignorant it was to try to lighten my skin. How can we talk about racism or expect other cultures to respect us if we can't afford ourselves the same dignity? Now I deliberately refuse to buy anything with the words "whitening" or "brightening"- I am dark-skinned; I wear where I'm from with pride. Next time you reach for a fairness product, think of that scene from Lagaan where the guy says, "Tum saala ghulam log hamari jooti ke neeche hi rahega" and put the cream back- for your ancestors! 💪🏾💥💁🏽‍♀️ . . . . . #illustration #illustrated #editorialillustration #shehzilmalik #southasian #art #womeninthearts #feminist #brownisbeautiful

A post shared by shehzil malik (@shehzilm) on


The same slogan was alleged by Shehzil Malik to have been printed by Gul Ahmed on the sleeve of a kurta

Source: @shehzilm/ Instagram

A lot of people called out the brand after Shehzil accused the brand

Source: @gulahmedfashion / Instagram
Source: @gulahmedfashion / Instagram


People also made accusation that Gul Ahmed’s Instagram account started deleting comments that were calling them out for copying Shehzil’s work

Source: @gulahmedfashion / Instagram


Now, the brand has come up with a response, saying that their designer made an “honest error”

They also stated that they have removed the clothes from their collection after being made aware of the plagiarism accusation.

Instances like big brands stealing the hard work of less famous or empowered artists, craftspeople and communities to make money off of it are plenty, especially in Pakistan. Thanks to social media, people are able to start a discussion and prompt big companies to take responsibility for their actions.

What is your take on this? Let us know in the comments.


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Cover image via @shehzilm/ Instagram

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