Generation used underprivileged girls in their latest campaign and people are calling them out for what they feel is classism.
Day 2 saw a lot of Western wear, maxi dresses and over the top blouses, however, 'Generation' showed their collection called 'No Nonsense Nighat'.
Pakistan comes up on the global stage for a variety of issues - some definitely more pressing than others, such as environmental conservation.
Generation is a clothing brand that's always been known to do impactful ad campaigns with a message. This time their message seems to have missed the ...
In a world where brands tend to focus on the process of beautification by making changes, a campaign by Generation that promotes acceptance is like a ...
The SAZGAR and GWM partnership is going from strength to strength, rewriting the rules of the road, one electrifying revelation at a time. They hav...
Zero Lifestyle's debut of high-end Zbuds in Pakistan made waves, showcasing a seamless blend of luxury and technology. Applause for the Zero team!
In today's fast-paced world, where neighbors often pass each other without a word, 7UP is on a mission to change by sharing meals.
As the festive season draw near, the air fills with an electric anticipation, signaling the arrival of the much-awaited Ideas Festive Eid Sale
Cola Next's official hashtag for the campaign is #KyunKeColaNextHaiPakistani inviting viewers to share their love for Pakistani identity.
Zero Lifestyle just upped the ante on their highly successful "Your Beat Matters" campaign with the addition of global superstar Fawad Khan
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