Punjab Government's DG of the Chief Minister's Strategic Reforms Unit, Salman Sufi, has been involved in a number of initiatives countering violence.
Pakistani photographer Fahad Rajper initiated a picture series in order to send a strong message against domestic violence following CII's bill.
Men should support feminism and not because women need men's support but because patriarchy hurts men from being themselves too.
On February 29, 2016 the Punjab Assembly signed into law the Women's Protection Bill. Some people weren't all too excited about it.
Zero Lifestyle's debut of high-end Zbuds in Pakistan made waves, showcasing a seamless blend of luxury and technology. Applause for the Zero team!
In today's fast-paced world, where neighbors often pass each other without a word, 7UP is on a mission to change by sharing meals.
As the festive season draw near, the air fills with an electric anticipation, signaling the arrival of the much-awaited Ideas Festive Eid Sale
Cola Next's official hashtag for the campaign is #KyunKeColaNextHaiPakistani inviting viewers to share their love for Pakistani identity.
Zero Lifestyle just upped the ante on their highly successful "Your Beat Matters" campaign with the addition of global superstar Fawad Khan
JS Bank, a leading financial institution in Pakistan, partnered with Mario Testino, the internationally renowned celebrity and fashion photographer.
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