Generation is a clothing brand that's always been known to do impactful ad campaigns with a message. This time their message seems to have missed the ...
When I heard that WWF was holding an event where they’d be giving out free stuff – all for plastic bottles – I thought that’d be a great way to spend ...
The environment needs us. This is our world and we definitely won't get another one, so try to adopt a few of these ideas to help out mother nature a ...
Ameer Ali is a Pakistani illustrator and painter. Recently he began a project to help raise awareness around endangered animals and their plight. The ...
Zero Lifestyle's debut of high-end Zbuds in Pakistan made waves, showcasing a seamless blend of luxury and technology. Applause for the Zero team!
In today's fast-paced world, where neighbors often pass each other without a word, 7UP is on a mission to change by sharing meals.
As the festive season draw near, the air fills with an electric anticipation, signaling the arrival of the much-awaited Ideas Festive Eid Sale
Cola Next's official hashtag for the campaign is #KyunKeColaNextHaiPakistani inviting viewers to share their love for Pakistani identity.
Zero Lifestyle just upped the ante on their highly successful "Your Beat Matters" campaign with the addition of global superstar Fawad Khan
JS Bank, a leading financial institution in Pakistan, partnered with Mario Testino, the internationally renowned celebrity and fashion photographer.
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