Finally, a solid marketing plan. 

You may have seen this little thing around your Insta feed lately,

View this post on Instagram

Let’s set a world record together and get the most liked post on Instagram. Beating the current world record held by Kylie Jenner (18 million)! We got this 🙌 #LikeTheEgg #EggSoldiers #EggGang

A post shared by EGG GANG 🌍 (@world_record_egg) on Jan 4, 2019 at 9:05am PST

Kylie Jenner sure did, hehe.

This now world famous egg found it’s fame lately thanks to legit the entire world when they came together in the name of likes. Just imagine everything we can accomplish if we could all agree on things the way we all agreed on making this egg the most liked image on Instagram.

But anyway, it seems as though the egg found its way over to Pakistan and in the hearts and likes of our very own. Anda hai yaar, obviously we wanted to see it succeed.

And on its way to fame, it seems the egg conversation also found itself in the hands of a couple of brands.

Lollllsy, GENIUS.

These brands in Pakistan have been using the ‘World Famous Egg’ in their brand campaigns and it’s actually pretty hilarious.

Lmaooo, this is clever.

Also, Wingitt really pays attention to social media lol.

Oh Peek Freans, look at you be all ‘Soooper.’

Looool, Kylie is COMING FOR MEZAN PEOPLE.

You gotta love a Punny joke, or YOLK hehe.

Not sure this is ours but,

LOL.

Let’s face it, Pakistani advertisements are probably not as creative as we would like them to be.

Aside from the usual wedding infused, crying heavy and emotionally loaded marketing campaigns Pakistanis are usually used to,

Well, there isn’t much else, lol.

If brands keep picking up social media trends and relevant conversations and find an effective way of pushing them through their own campaigns, you have the ability to pretty much gauge the attention of every millennial of this country.

AN EGG IS ALL IT TAKES.

Have you seen the ads? Which one was your favourite? Let us know in the comments below! Love you.

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Pakistani Fashion Brands Are Becoming Political And, Honestly, It’s About Time

Cover photo source: WingItt/Suzuki